Case Studies

Resources Better Insight = Better Business Decisions Whether you’re evaluating or learning how to optimize our industry-leading solutions, or just want to keep up with the latest industry best practices – the Melissa Data Resource Center is the ticket! We provide you with links to our white papers, data sheets, case studies, free trials and demos, and USPS^® news.

Case Studies

Background:

Data management firm needed a powerful address verification solution to cleanse, correct and standardize their clients’ customer contact data.
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Solution:

Email Append

Industry:

Direct Marketing

Background:

Publishing firm needed a postal automation solution that would help them save money on postage and printing, but also reduce undeliverable as addressed mail
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Solution:

MAILERS+4

Industry:

Direct Marketing

Background:

Frito-Lay North America – the $10 billion convenient foods division of PepsiCo. – enlisted Melissa Data to help improve the accuracy of their deliveries.n
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Solution:

MAILERS+4

Industry:

Retail/Distribution

Background:

The national real estate acquisitions and financing firm finds creative ways to thrive and drive in qualified leads, even as the housing market slumped – all by utilizing our free online Lookups.
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Solution:

Lookups

Industry:

Real Estate & Insurance

Background:

Consulting firm helps nonprofit organizations clean and update their contact information. This is an extremely critical process because losing a possible donor’s address could mean losing the donor’s support – so speed was a factor.
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Solution:

NCOA^Link Move Update

Industry:

Non-Profit

Background:

Data processing firm faced a big challenge – identifying and eliminating duplicate records. The company also needed a solution that would merge/purge their customers’ data.
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Solution:

MatchUp

Industry:

Data Processing & Preparation

Background:

Performing arts center needed a cost-effective approach to ensure all of its marketing pieces were delivered promptly and accurately to their intended recipients.
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Solution:

NCOA^Link Move Update Processing

Industry:

Recreation Services

Background:

Printing and mailing firm needed to update their customers’ addresses to eliminate undeliverable as addressed mail.
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Solution:

NCOA^Link Move Update Processing

Industry:

Mailing Service Provider

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